IQOS

Not a vape. Not a cigarette.

IQOS is a new alternative concept to smoking that heats the tobacco rather than burning it (Smokeless Tobacco). IQOS produces 95% less harmful chemicals compared to cigarettes.* With the innovative design of the IQOS there is no ash, no smoke or cigarette like smells & no impact on the indoor air quality. You can save £1,000 per year when switching to IQOS, based on a smoker that consumes on average 10 cigarettes per day.

*Average reductions in levels of a broad range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F). It does not necessarily equal a 95% reduction in risk